How to make a QR code for Google reviews
Most happy customers never leave a review, because finding the form takes effort. A QR code on the receipt or the counter that opens your review form removes that effort.
This page shows how to get the right link, where to put the code, and the review rules to follow.
How do I make a QR code for Google reviews?
Follow these steps.
- Sign in to your Google Business Profile and find the option to share your review form or ask for reviews. Google changes the menu names, so look for the one that gives you a review link.
- Copy the link and test it on your phone while signed in to a personal Google account.
- Make a dynamic code that opens that link, so you can change it later without reprinting.
- Print the code with a short line such as "Enjoyed your visit? Tell us." and test the printed copy.
Where should the review QR code go?
Put it where people are happy and have a moment: the receipt, the checkout counter, the bag, the table card, the invoice or the exit door. Customers are most likely to leave a review right after a good result, so a code on the pick-up or finish moment works best.
| Business | Best placement |
|---|---|
| Restaurant or cafe | Receipt and table card |
| Salon or clinic | Appointment card and mirror sign |
| Trades and repairs | Invoice and leave-behind card |
| Retail | Counter and bag insert |
What are the rules for asking for reviews?
Google's policies do not allow you to offer rewards or discounts in exchange for reviews, and you should not only ask customers you expect to be happy. Ask everyone, and respond to reviews politely. Read Google's current review policy before you run a campaign.
Why use a dynamic code for reviews?
Review links can change if you move, rename or merge a listing. A dynamic code lets you update where it points without reprinting the cards and signs.
Questions
Can customers leave a review without a Google account?
No. Reviewers need to sign in to Google, so tell people they may need their phone's Google account.
How big should the code be?
About 3 cm (1.2 inches) square on a card, and larger on a counter sign.
Can I count scans?
Yes, your order page shows a scan count. Reviews themselves appear in your Business Profile.
Does the QR code get me more reviews?
It makes leaving one easier. Quality of service and a polite ask still drive the result.
Cost?
$3 once per code.
Can I ask customers for a review in person?
Yes. A friendly ask plus the code on the receipt works well.
Will Google remove reviews I ask for?
Not for asking politely. Offering rewards or filtering who you ask can break the rules.
Get a dynamic QR code for $3
Pay once. Pick the page your code opens, print it wherever you need it, and change the page whenever you like.