QR codes for food trucks and market stalls
A food truck or a market stall has a short line, a small counter, and customers with their hands full. A code lets people read the menu or order ahead while they wait, which shortens the line at the window.
Pay $3 for a code that opens your menu or ordering page. Print it on a sign and use it all season without reprinting.
The menu moves to the customer's phone
A small menu board is hard to read from the back of a line. A code lets people open the full menu on their phone, with prices, photos, and today's specials, before they reach the window.
You can mark an item sold out on the page without repainting a board, which saves arguments at the window.
Where to put the code
Put it where people are standing and waiting, not only on the truck itself.
- Use a standing sign at the front of the line, at chest height, so people can scan while they queue.
- Add a second code on the side of the window or beside the menu board.
- Put a small sticker on bags and napkins so customers can find you again.
- Keep it out of direct sun and away from grill spray, which cloud the surface.
Outdoor conditions
Wind, rain, and glare are the three enemies of an outdoor sign. Laminate the sign with a matte finish, clip it down so it can't flap, and angle it so the sun isn't directly behind it.
Carry a spare in case the first one gets stained, since a code with a smudge across it may not scan.
Tell people where you'll be next
A food truck's biggest problem is that regulars don't know where it is today. Point a code at a page that lists this week's locations and hours, and put the same code on the bag. Customers who liked the food can follow you.
Example signs
Each example code opens threedollarqrcode.com. Your code can open any page you choose.
Questions
Can the code take payments?
A code only opens a web page. If you want ordering and payment, link it to an online ordering page from your point-of-sale or ordering tool.
What if there is weak signal at the event?
Customers' phones need a signal to load the page. Keep a printed menu board for crowded events with poor coverage.
Do I need a new code each week?
No. The code opens a page, and you update the page with the week's menu and locations.
Make your code for $3
Pay once. Pick the page your code opens and print it wherever you need it.